Web crawling vs. web scraping: Basic differences for top-level executives

Almost everyone knows about the importance of big data, particularly the creation, collection and analysis of information on the web. What’s not so obvious is that every organization in existence today can leverage the power of data. My work at Oxylabs has given me a unique vantage point where I have seen many types of businesses benefit across almost every industry.

The statistics make this point clear: research by McKinsey has determined that organizations employing data-based market research techniques outperform the competition by 85 percent in sales growth and 25 percent in gross margin.

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